Marketing
It deals with identifying and meeting human and social needs. It is an organizational function and a set of process for creating, delivering and communicating superior value to customers. In addition, it is the art and science of choosing target markets and getting, keeping, and growing customers.
Financial success often depends upon good marketing as it
has become an increasingly vital ingredient for business success. Good
marketing promotes and creates demand for goods and services, resulting in
business success, for instance marketing and success of Coca-Cola, Google, Facebook.
Marketing is an organizational function and a set of process
for creating, communicating and delivering value to customers and for managing
relationships in ways that benefit the organization and its stakeholders
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